Hi, I'm Tolani

I help businesses launch, grow and earn. Ready to launch your new business idea?

consultant

Tolani Thomas

I am a Business Development Consultant, Writer, Entrepreneur, and the Principal Consultant at Halisi Consulting Company, a business development consulting agency based in Lagos, Nigeria.

With over 7 years of strategic marketing experience in tech, media and oil & gas industries, I have focused my career on building startups and working with growing businesses to create effective strategies that lead to sales for several companies.

How may I help you?

I help businesses launch, grow and profit by creating effective strategies.

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1:1 Business Consulation

This service involves a focused consultation session on the key problem areas of your business and mapping out an action plan to take your business to the next level.

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Monthly Consultation

This is a month long consultation for a 30-day turnaround change in your business, forcing on each sector of your business.

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Business Startup

I would help you map out how to start your business with different resources ranging from business plan to business registration and social media strategy.

New On The Blog

Pitfalls of Strictly Focusing on Digital Metrics

I was privileged to speak at the Social Media Week Lagos 2020, on a panel tagged “Elevating the Human Experience on Social Media”. The event was put together by Social Hour Productions, a South African based social media marketing company led by Lihle Nkosi. My topic was focused on the pitfalls that marketers face by focusing on digital metrics when running marketing campaigns. I had quite a lot to say about this topic, so I wrote about three major ones that I believe cuts across board.

The perks digital marketing brought in the marketing world is nothing short of revolutionary. As long as customers and companies are online, digital marketing analytics will be crucial for businesses and marketing. To improve performance, optimize spend, and enhance the consumer experience, marketers have to inject data and analytics into every phase of their marketing and advertising process.

Consider subscribing if you don’t want to miss it when new posts go up!!

Consider subscribing if you don’t want to miss it when new posts go up!!

I was invited to speak at Actualise Lagos – a one-day workshop for entrepreneurs to discuss the various issues entrepreneurs face. My talk was on, “Building A Distinct Business In A Saturated Market”.